Strategy: The group segmented their audience and individualized content material with targeted provides, employing a/B testing to refine topic strains and deliver periods. So, you need to include the superscript numbers to insert them with the function in the author that you will be referencing in your text. Tactic: https://helpwithcasestudy44301.ampedpages.com/mba-case-study-help-options-60713179